Product launch demo video example

Launch demos need a sharp hook and a presenter who sells the story — not a silent screen recording.

Script breakdown (5 scenes)

1. Hook — The one-liner: what shipped and who it's for.
2. Problem — What was painful before this release.
3. Reveal — Show the new flow in the real product.
4. Proof — Speed, polish, or early user quote.
5. CTA — Try free / join waitlist / Product Hunt upvote.

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